Unlock Your Potential A Guide for Solopreneurs and Local Businesses

Online Marketing| Google Business Profile
January 14, 20233 min read

Are you a solopreneur or local business looking to maximise your online presence? .”

Introduction:

If you're a solopreneur or local business looking to increase your online presence, you've come to the right place. In this beginner's guide, we'll show you how to create a powerful online presence and get your business noticed by potential customers.

Google Business Profiles are an essential tool for any modern business, and we'll walk you through the basics of setting one up. We'll also discuss some other innovative strategies for getting new customers and building relationships with existing ones.

Unlock Your Online Potential

In this blog post, we will cover 5 essential steps to help you get started and connect with your target customer and audience.😎

  • Improve your Google Business profile.

  • Encourage customer reviews

  • Share important news and updates

  • Respond to customer Feedback

  • Utilise Google My Business Insights

1. Improve your Google Business profile.

The first step in maximising your online presence is to optimise your Google Business Profile. Your profile is the first thing that potential customers will see when they search for your business on Google, so it's important to make sure that it's up-to-date and accurate. To optimise your profile, make sure to include your business name, address, phone number, website, and hours of operation. You should also give a detailed description of your business and upload high-quality photos of your products or services.

2.Encourage customer reviews

Another important step in maximising your online presence is to actively seek customer reviews. Positive reviews can be a powerful tool for attracting new customers to your business. To encourage reviews, you can ask satisfied customers to leave a review on your Google Business Profile. You can also include a link to your profile in your email signature or on your website.

3.Share important news and updates

Another way to maximise your online presence is to share important news and updates about your business. For example, if you're offering a new product or service, or if you're running a special promotion, make sure to share that information on your Google Business Profile. You can also share updates on your social media accounts or on your website.

4. React to customer comments

Another key action you can take to maximise your online presence is to respond to customer feedback. Whether the review is good or bad, it's important to respond to it in a timely and professional way. Responding to feedback will show your customers that you care about their opinions and that you're committed to providing great customer service.

5. Utilise Google My Business Insights.

Finally, to maximise your online presence, you should utilise Google My Business Insights. This feature provides valuable data about your business, including how many people are searching for your business, how many people are viewing your profile, and how many people are calling or visiting your business. By using this data, you can make informed decisions about how to optimise your online presence and attract more customers to your business.

In the end, it's clear that any solopreneur or small business needs to have a strong online presence. It can help you reach a much wider audience and increase the potential success of your business. However, maximising your online presence can be overwhelming and time-consuming.

Fortunately, with Sean’s expertise and guidance, you can do it all with ease and confidence. He has the skills and knowledge to come up with a good plan that fits your needs.



Book Your Call With Sean 🤙

Sean Beardmore

Sean Beardmore is a digital marketing consultant working with solopreneurs, coaches, consultants, and local businesses globally. Over 13 years helping businesses succeed online generating new leads and clients.

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